In times of the Corona Pandemic, a company’s online presence through a good website is indispensable. But what does a successful home page actually look like? How can scientific findings help us to build these pages?
The basis of a successful website is the menu structure. The fewer menu items, the better. This is what Hick’s law says. In addition, slider elements should be avoided, since they are not noticed by the users anyway. This was found out in numerous eye-tracking studies. Also, did you know that red call-to-action buttons work better than blue ones? And that the left side of your website gets 80% of the attention and the right side only 20%?
Take a look at this infographic from Grafikingenieur.de and benefit from the findings of more than 22 scientific studies related to a successful home page.