According to Jeff Bezos, founder of, “your brand is formed primarily, not by what your company says about itself, but what the company does.” Thanks to the ever-evolving wonders of technology, growing connections are constantly fostered between brands and consumers.

Nowadays, the rise of social media and networking has presented even more opportunities to promote a brand, and factors such as identity, persona, essence and potential are paramount in achieving brand success. This infographic looks at the top influential brands of 2013.

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What’s In a Name? Top 5 Influential Brands of 2013

Irma Wallace

Irma Wallace

Co-founder and Vice President of SearchRank, responsible for many of the day to day operations of the company. She is also founder of The Arizona Builders’ Zone, a construction / home improvement portal.

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