How powerful are today’s consumers via social media? Powerful enough to get a giant like Coke to recall 1.4 billion cans of soda over the misleading Diet-Coke-like holiday packaging of a Coca Cola. This infographic shows that companies will stand to attention if enough people post regarding one of their policies or practices.

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Giants Kneel to A Tweet: When Social Consumers Go Viral

David Wallace

David Wallace

David Wallace is a search & social media marketer who lives in Ahwatukee Arizona with his lovely wife. Interests & hobbies include all things Disney, roller coasters, musicianship and Christianity.

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